A good beard shouldn't be sculpted like a poodle's tail or tended like your Nana's herbaceous border. It should be grown with grunt and the dial switched to full testosterone. Then, and only then, you add the swagger.
That comes in the form of balm to make it sharp like a shark's nose and oil to make it gleam like an oil slick. And we'll throw in a Big Ass Beer Soap to make the rest of you smell like muscle mass and fertility.
It's called the Best Damn Beard Kit. If you sport a soul patch, there's nothing to see here. Move on.