Back in April 2018, news broke that the lease on Blackwell and Sons’ perky little cycling lifestyle store on Main Street in Greytown couldn’t be renewed. Children cried and birds stopped singing. But proprietor Adam Blackwell shrugged his shoulders and got busy. He soon found an opportunity to completely reimagine his retail proposition – and reimagine it he did.
Many of our customers tell us that cycling – for leisure rather than hurtling Lycra-clad towards a finish line – epitomises the ideals and experiences they treasured when they were younger: freedom, adventure, possibility, friendship, fresh air and simple pleasures – pleasures that don’t involve clicking a ‘like’ button on a screen...
They look like they’re made out of Gandhi’s legs but (just like the great man), despite appearances, they’re immensely strong, resilient, reliable and no matter how many times you break them down they’ll continue to serve you with smooth assurance. Behold the magnificent Moulton – an ultra-high-performance go-anywhere bicycle that collapses into a suitcase!
In a surprisingly bold move, the Ministry for Commerce has responded to urgent calls by owner-operated retailers for a binding Code of Conduct governing customers and slack-jawed time-killers who enter their premises. The Code, currently in draft form, aims to curtail behaviours that have driven retailers to chemical distraction since commerce was invented. Here’s an exclusive peek at some of its pointier clauses. Wording is verbatim.
A Brooks genuine leather bicycle saddle and Svetlana, the eastern European masseuse, have quite a lot in common. Your first encounter with them might arouse anxiety and suspicion – a whimper of despair, even – as you imagine what lies ahead. But overcome your prejudices, people, and years of unparalleled bodily pleasure and benefit await.